What is the NVRQT Campaign?
Short for "never quit," the NVRQT campaign, run by PCRF, helps to raise awareness and money for children's cancer research. Our commitment is simple: we are the rally cry, cause and mantra in the fight against pediatric cancer.
It's a big job for these five little letters, but they are up for the challenge. We know that these five letters provide added support to a little boy whose been benched by leukemia. They give extra encouragement to a little girl who is about to lose her hair. And, they send a powerful message to friends and family that we stand with them, side-by-side, and we will not give up. We will never quit aiding in the fight for a cancer-free childhood.
In 2012, Boston Red Sox pitcher and cancer survivor, Jon Lester, made the commitment to partner with the Pediatric Cancer Research Foundation's (PCRF) in this NVRQT Campaign. Together, they work to provide inspiration for those who suffer with cancer, as well as to raise awareness and support for those researchers who choose to dedicate themselves to finding a cure.
The significance of the NVRQT Ball
The all-white NVRQT baseball serves as a symbol of hope, purity, and play for those affected by childhood cancer.
Whether it gets tossed around by a child undergoing cancer treatment, held tightly by a family member who stands by their side, or pitched in a charity game held by friends, the five NVRQT letters remind us that in the battle against childhood cancer, we can NEVER give up. We cannot give up our hope. We cannot give up our support. We cannot give up our play. Because, we're not only playing for children who've been diagnosed with pediatric cancer, but also for the countless researchers who are working tirelessly to advance cancer treatments and find a cure.
To this, we add something more. The white-on-white of the NVRQT ball represents the purity and innocence of the thousands of childhoods affected by pediatric cancer and the community of support behind them. The clean, white-leather canvas provides a perfect opportunity to sign a name or write words of encouragement, while the white stitching signifies a nation of supporters intertwined and banded together in order to cheer the countless researchers, families and friends dedicated to finding a cure.